SHOPOGOLICPORTUGALOPERATIONAL GUIDE
What Amazon changed in the US and Canada, what those announcements do not prove for Europe, and how sellers should prepare inventory before sending it to FBA.
Knowledge centre
Amazon's official Selling Partner API notice confirms that Amazon stopped accepting AMAZON as the prepOwner or labelOwner for US FBA inbound operations from 1 January 2026. This is a US-store change, not evidence of a worldwide or European policy.
Read Amazon's US noticeAmazon's Canada announcement says that products must be prepped and labelled before reaching its facilities from 1 July 2026. It also points sellers towards self-preparation or an independent service provider.
Read Amazon's Canada announcementThe public notices above concern the US and Canada stores. A seller shipping into Amazon EU should confirm the current marketplace, product and destination requirements inside the live shipment workflow rather than assuming that a rule has—or has not—changed across Europe.
Amazon's current FBA preparation guidance covers barcodes, labels, packaging, loose products, product-specific preparation and shipping boxes. The operational brief should therefore include the live unit labels, carton labels, quantities, product type and destination for that shipment.
Read Amazon's current FBA preparation guideA preparation partner can receive stock, document visible exceptions, apply agreed labels and protection, verify cartons and hand the shipment to the selected route. The seller should retain responsibility for the account, listing, product compliance, tax position and current shipment plan.
The published operation in Cesar can scope inbound checks, FNSKU labelling, corrective relabelling, bagging, bundling, kitting, carton preparation and dispatch evidence for eligible Amazon EU flows. Shopogolic Portugal is an independent logistics operator and does not claim to be Amazon or to control Amazon's receiving decision.
FAQ
The official public sources cited here confirm changes for the US and Canada stores. They do not prove an equivalent EU-wide change. Sellers must verify the live requirement in the relevant European Seller Central workflow.
No. A seller can prepare eligible inventory internally when it has the equipment, current instructions and quality controls. An external centre becomes useful when stock needs local receiving, correction, labelling, packaging, consolidation or documented dispatch.
No. Shopogolic Portugal is an independent Portuguese logistics operator. Its preparation work follows the current shipment instructions supplied by the seller.
Provide the marketplace, destination, SKUs, quantities, product type, unit and carton labels, required preparation, carton limits and expected arrival date.
NEXT STEP
Share the context and we will help turn the idea into a logistics flow.
Typical reply within one business day